From 2 August 2026, EU AI Act Article 50 turns AI-content disclosure into a legal duty with a €15 million ceiling. Every free checker tells you whether your company is in scope. None of them tells you whether this ad needs a label, what it should say, or where it goes.
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Answer a short triage on one piece of content. Get a verdict you can defend, wording you can paste, and a record you can hand to legal.
Label required, no label required, or borderline — with the exact criteria that decided it, each mapped to the part of Article 50 it came from. No black box.
Three lengths for every verdict: a short in-asset badge, a one-line caption, and a full paragraph — written for the channel you picked, not generic boilerplate.
A visible label alone does not satisfy the marking requirement. You get IPTC/XMP fields and an HTML block to hand to whoever owns the file.
Every check saves to a decision register — date, asset, campaign, answers, verdict, note. Sortable, CSV export, printable compliance summary for the campaign file.
A worked verdict on a single asset, not a compliance dashboard you have to interpret.
This asset carries a deep-fake disclosure duty. Label it in the asset itself, visible at first exposure, and mark the file.
Built for the person who has to sign off the campaign on Friday — not for the legal team who will read the regulation in full.
No account, no upload, no data leaving your device — which matters when the assets are unreleased.
Type, how AI was involved, where it publishes, whether the audience reaches the EU.
Only the questions that change the answer for that asset type — realism, public interest, editorial review.
Copy the badge, caption or paragraph, follow the placement guidance, apply the metadata.
It goes into your register with a note. Export to CSV or print a dated summary whenever anyone asks.
No seats, no monthly fee, no per-check limit.
A structured decision aid, not legal advice. It applies published transparency rules to the answers you give; it cannot account for your full facts, national implementing law or sector rules. Final responsibility for what you publish rests with you as the deployer.